Gamified campaign widgets for ecommerce and marketing teams
Launch interactive games, quizzes, giveaways and reward campaigns that help you collect leads, increase engagement and turn more visitors into customers.
14-day free trial. No credit card required.
Why gamification works in marketing
Most visitors do not want to fill out another form, close another popup or read another generic campaign message.
Fanmentum helps turn passive website visits into interactive moments. Instead of asking users to simply subscribe, click or buy, you give them something to play, unlock, discover or complete.
- 18Ready-made games
- 1Afternoon to launch
- 0Lines of code to write
- 5Game categories
Make campaigns more engaging
Spin wheels, scratchcards, quizzes and reward games give visitors a reason to stop, participate and take action.
Collect more than an email address
Use quizzes, product finders and reward flows to collect preferences, interests and zero-party data directly from your audience.
Launch faster and without friction
Choose a game type, customize the experience, generate or upload assets and publish it on your website.
Improve ecommerce conversion rate
Interactive campaigns can support first-order discounts, cart recovery, seasonal promotions and product recommendations.
Measure every interaction
Use campaign data to understand what works, export results or connect them with your existing tools.
Build memorable brand moments
Gamified widgets help brands create small moments of curiosity, reward and participation that are easier to remember than a static popup.
Pick a game your customers will actually want to play
Every game plays with your colors, logo, product images and prizes. Luck games give out prizes instantly; skill and quiz games reward the best scores and keep people coming back to beat them.
Spin Wheel
The classic instant-win wheel. Swap a plain signup form for a spin at a discount and watch your list grow.
Scratch Card
A digital scratch-off that reveals a prize or code. Quick to play and perfect for first-order offers.
Coin Toss
Heads or tails, flip after flip. The longest streak of correct calls wins, so players keep coming back.
Tinder Swipe
Players swipe your products left or right, then reveal a prize. You learn what they like with every swipe.
Personality Test
A short quiz that reveals which type your visitor is. Every result can come with its own product or prize.
Trivia
Multiple-choice questions about your brand, products or season. Right answers earn prizes.
Jeopardy
A game-show board of categories and point values. Great for product education and events.
Word Scramble
Unscramble brand and product words against the clock. Your message sticks because players work for it.
Catch Game
Catch your falling products to score points. Fast, fun and fully branded with your own images.
Snake
The arcade classic with your products as the food. High scores keep players on your page for longer.
Stacking Game
Stack sliding blocks into the tallest tower. One-tap play that works on any phone.
Flappy Game
One-tap flying through obstacles. Made for leaderboards and friendly competition.
Whack-a-Mole
Tap the good ones, skip the bad ones. Quick reflex rounds that people want to replay.
Reaction Time
Wait for the signal and tap as fast as you can. A ten-second challenge built for sharing.
Memory Game
Match pairs of cards showing your products. Players spend time with every item they flip.
Puzzle
Rebuild your campaign image piece by piece. The fastest solve wins.
Candy Crush
Match three or more of your products in a row. Cascades and combos against the clock.
Pattern Recall
Watch the pattern, then swipe it back. The chain grows every round.
Everything you need to run a campaign that sells
Build the game, set the prizes, collect the leads and see what worked, all in one place. No developers and no agency needed.
Launch a campaign in an afternoon
Pick a game, add your offer and prizes, and see every change in a live preview. Your brand kit is applied automatically, so each new campaign looks on-brand from the first click.
- Live preview while you edit
- Your logo, colors, fonts and images
- One campaign in several languages
- Duplicate a winning campaign in one click
Send leads where you need them
Every new lead, finished game and prize win can be sent to your CRM or email tool in real time with webhooks. You can also export leads as CSV at any time.
18 games in every plan
Luck, quiz, arcade, puzzle and personality games. There are no premium templates, so you can try as many as you like.
Prizes that protect your budget
Set win odds, total stock and daily limits for each prize. Hand out one shared discount code or a unique code for every winner.
Leaderboards and prize draws
Rank players by score or time, then draw winners from the top players, a minimum score or everyone who played.
See what every campaign earns you
Follow each campaign from the first visit to the prize won, and see the totals for all your campaigns in one dashboard.
- Visitors, plays and completions
- Lead conversion rate
- Prizes won
- Answers to each quiz question
- Top traffic sources
Leads that are ready to use
Ask only for what you need and choose whether the form appears before or after the game. Winners get their prize code by email automatically.
- Email, name, phone and company fields
- Form before or after the game
- Automatic winner emails
- Your own email templates
- Referral links that bring in friends
Publish anywhere, zero coding
Share the campaign link, or paste a single line of embed code into your site and the game appears there. Limit it to your own domains, and send a private preview link for sign-off before you go live.
Native Mailchimp, Smaily and Zapier integrations are on the way.
Questions & Answers
An interactive game, quiz or instant-win experience, like a spin wheel, scratch card or trivia quiz, that you put on your website or share as a link. Visitors play to win a prize, and you collect their contact details and see how they engage.
No. You pick a game, add your brand, prizes and lead form in the editor, and publish. Adding the game to your own site takes a single line of embed code that you paste into the page. Anyone on your marketing team can do it.
18 games in five categories: luck games like Spin Wheel and Scratch Card, quiz games like Trivia and Jeopardy, arcade games like Snake and Whack-a-Mole, puzzle games like Memory and Candy Crush, and discovery games like Personality Test and Tinder Swipe. Every game is included in every plan.
Yes. Save your logo, colors, fonts and background once as a brand kit, and every new campaign starts with it. Most games also let you replace the game elements with your own product images, so players catch, match or swipe your products.
Add as many prizes as you like and set the win odds, total stock and daily limit for each one. A winner can get one shared discount code, or a unique code from a list you upload from your online store. Winners receive their code by email automatically.
Yes. Set plays to unlimited, a number per day or a number per campaign, and write the message players see when they have used up their plays. Combine this with prize odds to control how many prizes each person can win.
In luck games such as Spin Wheel and Scratch Card, the prize is decided by the odds you set the moment the game starts, so the outcome cannot be manipulated. In skill and quiz games, players earn a score, and you decide which scores win which prize, or you run a leaderboard and draw the winners at the end.
Yes. Leave the winning conditions empty so nobody wins instantly, then draw winners when the campaign ends. You can draw from everyone who played, from players above a minimum score, or from the top of the leaderboard.
Yes. Turn on the languages you need and translate the texts in the editor. Players see the campaign in their own language.
Anywhere you can paste one line of code: your website, online store or landing page, including Shopify, WooCommerce and WordPress. You can also share the campaign as a link. You can limit the campaign to your own domains so nobody can copy it to another site.
You get 14 days with full access to every game and feature. No credit card is needed, and you can invite your team during the trial. Pick a plan when the trial ends to keep your campaigns running.
Yes. Play it yourself in the live preview while you edit, or send colleagues a private preview link that works for seven days without an account. Nothing from the preview is saved: no leads, no prize stock used, no statistics.
Yes. Invite colleagues with different roles: owners handle billing and settings, editors manage campaigns and branding, and members create and run campaigns. Agencies can manage each client in its own workspace.
Yes. Duplicate any campaign and it comes back as a draft with the same game, branding and prizes, ready for the next season. You can also end, pause and reactivate campaigns at any time.
Only what you ask for in the lead form. Email is always included, and you can add name, phone and company. The game also records plays, scores and prize wins so you can see how the campaign performs.
Yes. Export leads as a CSV at any time, or send every new lead, finished game and prize win to your CRM or email tool in real time with webhooks. Native Mailchimp, Smaily and Zapier integrations are on the way.
Yes. Every campaign can show a rules window with your terms and legal text, and you can link to it from the lead form or any other screen. You can also add a rules button to the intro screen.
You do. Leads belong to your company account, and you can export or delete them whenever you like.
Let's talk
Questions about Fanmentum, a demo or a partnership? Send us a message and we will get back to you within one business day.